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Long Shot
Milan could be any small Indiana town—except, of course, for its high-school basketball team, which won the state title almost 60 years ago. Now, a few locals are trying to adapt that history into a basketball museum and a bid at reviving their town. But could Milan’s legacy actually be what keeps it from moving forward?
Side Effects
With thousands of medical success stories and billions in revenue, officials at Lilly are still celebrating the success of Zyprexa. But its troubled path reveals volumes about how difficult bringing even an approved medication to market can turn out to be.
Viewpoint: Peyton Manning
There are modest solutions being posited: Grant Hill, with his self-reflexive, "Image is Nothing," advertising campaign and Tiger Woods' Golf 101 spots. Are players today role models if they comment on the marketing spin while they are in the process of spinning?