
FOR OVER 100 years, Reis-Nichols Jewelers has been an integral part of the Indianapolis community. With more than 40 years of experience in the luxury jewelry business, BJ Nichols, President of Reis-Nichols Jewelers, is passionate about helping people choose the perfect diamond. “There’s true joy and fulfillment working with our clients to select the perfect diamond to celebrate life’s special moments.” As a leader in the jewelry industry, Nichols has spent his career seeking out the most exceptional diamonds and gemstones from around the world and is dedicated to passing along all that he has learned to his team of experts including his daughter, Hannah Nichols-Hale. “We strive to provide our clients with the best customer service and experience. It’s about so much more than just selecting the perfect stone. From the moment they enter our store, we focus on fostering meaningful relationships with our clients and connecting with them on a personal level. Our customers become part of the Reis-Nichols family.”
Reis-Nichols Jewelers continues to expand, with construction underway at its 25,000-square-foot flagship store at The Fashion Mall at Keystone. The state-of-the-art location will feature an expanded selection of world-renowned luxury brands including Rolex, Cartier, David Yurman, and Roberto Coin—and offer second-floor custom design and manufacturing services, including a new, regional Rolex service center
3535 E. 86th St., Indianapolis
317-255-4467
789 U.S. 31 N., Greenwood
317-883-4467


