Excellent news for the curling iron–inept, those who want to copy the latest red-carpet hair trend for Zoobilation, or anyone who just desperately needs some me-time: Indy’s first Drybar location opens Friday across from The Fashion Mall (8691 River Crossing Blvd., 317-682-1661). It’s a blowout lounge, meaning stylists don’t do cuts and they don’t do color. They strictly wash hair and blowdry or heat-style it to achieve the ’do you choose from their “lookbook.”
Here’s what you should know:
1. The nitty-gritty. Drybar is open seven days a week, as early as 7 a.m. Monday through Friday. Appointments are recommended, although walk-ins are OK. Memberships are offered. From start to finish, you’ll be there about 45 minutes. Each style is $45.
2. Set your mood to “cocktail hour.” The bar theme is carried through just about everywhere. Complimentary champagne, white wine, and mimosas are offered, as are coffee, tea, and water. Styles have names like Manhattan (sleek and smooth), Straight Up (self-explanatory, with a bit of volume), the Cosmo (loose curls), and, most popular, the Mai Tai (perfectly unperfect beachy waves). Even the product names follow suit, like Hot Toddy, a heat protector, and Triple Sec, a multitasker to extend your ‘do. Two TVs on each side play not sports, but chick flicks, like Breakfast at Tiffany’s and 27 Dresses.
3. Get mellow with yellow. We all know how much a good hair day can boost our mood, but before you even sit down at Drybar, you’ll probably feel more at ease. True, it could be the champagne. But their signature yellow—that would be Buttercup—a sunny, energetic shade, is everywhere, including the staffers” aprons (the stylists also refer to themselves as Buttercups) and the blowdryers, which are crafted into a fun light fixture above the entrance.
4. You can do this at home, too. The full cocktail of products used is also available for purchase. The Detox dry shampoo and Triple Sec are top sellers, and there are also TSA-approved travel sizes. Blowdryers can be bought, too.
5. It’s not a totally guy-free zone. There’s not exactly a dude version of the Mai Tai, but it’s not uncommon for men to stop in for a shampoo and scalp massage and to pick up products.